Gadget Repair Asset Concept

Purpose

The purpose of this project was to create an advert for a theoretical repair company. The goal was to create a widescreen video for use on their homepage as well as for static imagery for social media/billboards etc.

Why use 3D?

Building this scene in 3D was the perfect choice as it allowed a much greater level of customisation and tweaking. The real power of this approach came when capturing the below gallery assets.

Working with a simple but complete 3D scene allows me to place the camera inside the scene at any angle and take high-quality images.

By keeping these project files stored, I can revisit this scene whenever I need to. I could even change the environment and create an entirely different message.

The Process

I first started by using a premade model of an iPhone and removing the screen. From there, I was able to model the internals and the battery using a single image of the insides of an iPhone. This was an incredibly fast and cheap solution that achieved very convincing results.